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If you want to make something hard, indeed truly impossible, to complete, all you have to do is make the end goal as vague as possible. - Greg McKeown
" "If you want to make something hard, indeed truly impossible, to complete, all you have to do is make the end goal as vague as possible.
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About Greg McKeown
Greg McKeown, (born in London, England, in 1977) is a public speaker, business thought leader, consultant, and a New York Times and Wall Street Journal best-selling author. He is also the founder and CEO of THIS, Inc., a leadership and strategy design agency in Silicon Valley. McKeown is a popular blogger for the Harvard Business Review and LinkedIn’s Influencers group, and his writing has appeared in, or been covered by, Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine.
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