Love is the most important force in the universe. Love for your family, friends, neighbors, art, mission, knowledge, company, country, world. Without… - Guillermo Rauch

The easiest way to tell you have product-market-fit is unsolicited acts of affection from users. People reach out of the blue, in private and in public, to tell you how much they love the thing you created. This is incidentally the most rewarding part of it all.

A good rule of thumb when you design products and give support: “how do I make this person a 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳 𝘧𝘰𝘳 𝘭𝘪𝘧𝘦?”

If you do right by them, customers will reward you with business over the long term that doesn’t jump out on spreadsheets.

There’s a meme about venture capitalists looking for “generational companies.” It’s hard to pinpoint what and which those are, but when I think about the companies I look up to… I’ve been buying from them for ages.

Earned customer trust is like compounding interest. It’s unwise to trade trust for a short term gain.

Software engineering will be completely unrecognizable in 5 years. Likely less