"Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards — an… - Seth Godin
"Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards — and living up to them — is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it." -
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About
Seth Godin
Seth Godin (born July 10, 1960) is an American author and speaker on business issues.
Creating ideas that spread and connecting the disconnected are the two pillars of our new society, and both of them require the posture of the artist.
Our job is to solve problems. To solve problems for other people. To make things better, by making better things.
It’s more about a five- or ten- or fifteen-year process where you start finding your voice, and finally you begin to realize that the safest thing you can do feels risky and the riskiest thing you can do is play it safe.
