But when a company clearly communicates their WHY, what the… - Simon Sinek

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But when a company clearly communicates their WHY, what they believe, and we believe what they believe, then we will sometimes go to extraordinary lengths to include those products or brands in our lives. This

Simon Sinek

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Birth Name: Simon Oliver Sinek

Alternative Names: Simon O. Sinek

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Don Soderquist John C. Maxwell Howard Schultz Seth Godin Patrick Lencioni

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Vale la pena repetirlo: la gente no compra el QUÉ; compran el PORQUÉ.

Dictators understand the importance of symbols all too well. But in their case, the symbols are usually of them and not of a larger belief.

Sekelompok orang percaya yang bergabung demi satu kesamaan tujuan, isu perjuangan, atau kepercayaan, bisa membuat hal-hal yang menakjubkan. Inspirasi hanya memulai prosesnya; kita membutuhkan sesuatu yang lain untuk menggulirkan suatu gerakan.

But when a company clearly communicates their WHY, what they believe, and we believe what they believe, then we will sometimes go to extraordinary le… - Simon Sinek

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Additional quotes by Simon Sinek