the definition of the responsibility of business must: Advance a purpose: Offer people a sense of belonging and a feeling that their lives and their … - Simon Sinek
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the definition of the responsibility of business must: Advance a purpose: Offer people a sense of belonging and a feeling that their lives and their work have value beyond the physical work. Protect people: Operate our companies in a way that protects the people who work for us, the people who buy from us and the environments in which we live and work. Generate profit: Money is fuel for a business to remain viable so that it may continue to advance the first two priorities.
If the leader of the organization can’t clearly articulate WHY the organization exists in terms beyond its products or services, then how does he expect the employees to know WHY to come to work?
When we do not have a sense of belonging, however, then we are forced to invest time and energy to protect ourselves from each other.
Organisasi yang hebat bukan hanya menggerakkan laba, mereka memimpin orang, dan mereka mengubah jalannya industri dan terkadang, di dalam prosesnya, mengubah hidup kita.
