The thermostat, on the other hand, manages to change the environment in sync with the outside world. Every organization needs at least one thermostat… - Seth Godin

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The thermostat, on the other hand, manages to change the environment in sync with the outside world. Every organization needs at least one thermostat. These are leaders who can create change in response to the outside world, and do it consistently over time.

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About Seth Godin

Seth Godin (born July 10, 1960) is an American author and speaker on business issues.

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We’d like to believe that efficient, useful, cost-effective products and services are the way to succeed. That hard work is its own reward. Most marketers carry around a worldview that describes themselves as innovators, not storytellers.

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