One other problem is that too many people — and vendors in particular — are already using big data to mean any use of analytics, or in extreme cases … - Thomas H. Davenport

the use of statistical process control tools to evaluate variation, correlate root cause, forecast capacity, and anticipate throughput barriers. By measuring incidence of preventable venous

Business process reengineering encompasses the envisioning of new work strategies, the actual process design activity, and the implementation of the change in all its complex technological, human, and organizational dimensions

The availability of all this data means that virtually every business or organizational activity can be viewed as a big data problem or initiative. Manufacturing, in which most machines already have one or more microprocessors, is increasingly a big-data environment. Consumer marketing, with myriad customer touchpoints and clickstreams, is already a big data problem. Google has even described its self-driving car as a big-data project.