Hope and fear are vectors that push against each other, and… - B.J. Fogg

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Hope and fear are vectors that push against each other, and the sum of those two vectors is your overall motivation level.

B.J. Fogg

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Native Name: Brian Jeffrey Fogg

Alternative Names: BJ Fogg • Brian J. Fogg

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James Clear Darren Hardy Benjamin P. Hardy Gary W. Keller Derek Sivers

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Celebrating small wins gives them something to repattern our life around.

If she wants to start a new habit, she gets excited and curious instead of overwhelmed.

Narrative drama comes from bold action, not from the incremental progress that leads to sustainable success.

Hope and fear are vectors that push against each other, and the sum of those two vectors is your overall motivation level. - B.J. Fogg

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