We also gave him a business card that said National Director of Public Affairs. People often narrowed their eyes and asked me what that meant. I narr… - Phil Knight

I thought of that phrase, “It’s just business.” It’s never just business. It never will be. If it ever does become just business, that will mean that business is very bad.

Life is growth. You grow or you die.

For that matter, few ideas are as crazy as my favorite thing, running. It’s hard. It’s painful. It’s risky. The rewards are few and far from guaranteed. When you run around an oval track, or down an empty road, you have no real destination. At least, none that can fully justify the effort. The act itself becomes the destination. It’s not just that there’s no finish line; it’s that you define the finish line. Whatever pleasures or gains you derive from the act of running, you must find them within. It’s all in how you frame it, how you sell it to yourself.