Ramit Sethi recommends applying what he calls the “85% Solution.” So many people get wrapped up in making the perfect decision that they wind up over… - Josh Kaufman

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Ramit Sethi recommends applying what he calls the “85% Solution.” So many people get wrapped up in making the perfect decision that they wind up overwhelming themselves and doing nothing.

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Additional quotes by Josh Kaufman

Every successful business (1) creates or provides something of value that (2) other people want or need (3) at a price they’re willing to pay, in a way that (4) satisfies the purchaser’s needs and expectations and (5) provides the business sufficient revenue to make it worthwhile for the owners to continue operation.

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Value Creation: How fast is the system creating value? What is the current level of inflows? Marketing: How many people are paying Attention to your offer? How many prospects are giving you Permission to provide more information? Sales: How many prospects are becoming paying customers? What is the average customer’s Lifetime Value? Value Delivery: How fast can you serve each customer? What is your current rate of returns or complaints? Finance: What is your Profit Margin? How much Purchasing Power do you have? Are you financially Sufficient?

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