But human memories change each time they are recalled, Jon. This is known as memory reconsolidation. It’s part of a natural updating mechanism that imbues even old memories with current information as you recall them. Thus, human memory does not so much record the past as hold knowledge likely to be useful in the future. That’s why forgetting is a human’s default state. By contrast, remembering requires a complex cascade of chemistry. Were I to increase the concentration of protein kinase C at your synapses, your memory retention would double.

Well, for once in my life, I not only know why I’m here, at this place, I finally know why I exist. I’ve always wondered why I was so odd. What possible evolutionary purpose could a person like me serve? No kids. Focused on my own experiences... This is my purpose. This has always been the purpose of people like us. We blaze trails. We chart oceans. We push back frontiers. Without us, humanity slowly dies.

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"She thought about it and nodded slightly. "Yes, the darknet economy was seeded by real world wealth. Wealth that was questionable in origin to begin with. Here, it’s being invested in people and projects that have begun to return value - not in dollars, but in things of intrinsic human worth. Energy, information, food, shelter.

They’re called sock puppets. We create armies of artificial online personas – user accounts that espouse views certain interested parties want espoused. We flood forums, online comment sections, social media. ... It’s amazing what a few people and a little money can accomplish online. Our puppets have turned whole elections. … Everything the public sees is managed. If there’s a valuable brand to protect – whether it’s a person or a dish soap – these fuckers are out there protecting it, shaping the narrative. I mean… who the hell follows dish soap on Twitter? How does anyone believe that shit’s real? (p. 292-294)

A thing can’t exist in people’s minds until it has a name. But with a name, it can exist in people’s minds without existing at all. You should always come up with a name before you set out to create anything.

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In all, his outfit required nearly two thousand man-years of research and development, eight barrels of oil, and sixteen patent and trademark infringement lawsuits. All so he could possess casual style. A style that, in logistical requirements, was comparable to fielding a nineteenth-century military brigade.
But he looked good. Casual.

Democracy is a rare thing, Pete. You hear how democracies are all over the place, but it isn’t really true. They call it democracy. They use the vocabulary, the props, but it’s theater. What your Founding Fathers did was the real thing. But the problem with democracies is they’re hard to maintain. Especially in the face of high technology. How do you preserve your freedom when the powerful can use software bots to detect dissent and deploy drone aircraft to take out troublemakers? Human beings are increasingly unnecessary to wield power in the modern world.