The fear of hitting publish isn't fear, it's an ego problem.

You're assuming everyone is going to read what you write.

So keep in mind:

There are 0 people on earth refreshing their browsers waiting to read your writing.

Start listening to the market instead of hiding from it.

Works in ChatGPT, Claude, or Any AI

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Reasons to tweet:

1. Refine ideas -> every essay I write starts as a tweet. 280-characters is the ultimate creative restraint.

2. Create a learning flywheel -> learn, share, discuss, repeat.

3. Attract like-minded people -> show people I see the world the same way they do.

Start treating your writing like a startup.

• Ship an MVP
• Talk to users
• Analyze data
• Prioritize distribution
• Solve specific problems
• Focus on reader experience
• Say something different, not better

Lean Writing is the key to writing in the digital age.

You’re stuck because you set too many goals.

If you cannot name the 3 things you’re pursuing in life right now, you are unfocused.

Why?

The human brain can remember no more than 3 things quickly.

Tic-tac-toe. ABC. Stop drop & roll. Blood, sweat, and tears.

One health. One business. One lifestyle.

Then pursue ferociously.

How to think about consistency:

Doing something consistently for years boils down to overcoming the three or four times you really want to give it up.

Said another way, you can stick to anything if you know those days are coming (and what you'll do when they show up).

Writer's block isn't real.

It's simply performance anxiety.

You've built up a story in your head that:

• What you write needs to be perfect
• Everyone is going to judge your writing
• What you create needs to change the world

Quiet the stories.

Merely ship the work.