Walter Isaacson Quotes

Polite and velvety leaders, who take care to avoid bruising others, are generally not as effective at forcing change. Dozens of the colleagues whom Jobs most abused ended their litany of horror stories by saying that he got them to do things they never dreamed possible. And he created a corporation crammed with A players.

"It's a complex song, and it's fascinating to watch the creative process as they went back and forth and finally created it over a few months. Lennon was always my favorite Beatle. [ He laughs as Lennon stops during the first take and makes the band go back and revise a chord.] Did you hear that little detour they took? It didn't work, so they went back and started from where they were. It's so raw in this version. It actually makes the sound like mere mortals. You could actually imagine other people doing this, up to this version. Maybe not writing and conceiving it, but certainly playing it. Yet they just didn't stop. They were such perfectionists they kept it going This made a big impression on me when I was in my thirties. You could just tell how much they worked at this.
They did a bundle of work between each of these recording. They kept sending it back to make it closer to perfect.[ As he listens to the third take, he points out how instrumentation has gotten more complex.] The way we build stuff at Apple is often this way. Even the number of models we'd make of a new notebook or iPod. We would start off with a version and then begin refining and refining, doing detailed models of the design, or the buttons, or how a function operates. It's a lot of work, but in the end it just gets better, and soon it's like, " Wow, how did they do that?!? Where are the screws?

People with the halo effect seem to know exactly what they’re doing and, moreover, make you want to admire them for it.

He was incredibly phony, a complete poseur... He pretended to be interested in technology, but he wasn't. He was a marketing guy, and that is what marketing guys are: paid poseurs.

Leonardo had also been wrestling with the question of why the sky appears blue, and around that time he had correctly concluded that it had to do with the water vapor in the air. In the Saint Anne painting, he portrays the sky’s luminous and misty gradations of blue as no other painter had done. The recent cleaning of the painting fully reveals the magical realism, veiled in vapors, of his distant mountains and skyline.

When a person can take pleasure in marching in step to a piece of music it is enough to make me despise him. He has been given his big brain only by mistake.

While some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world are the ones who do.”3

Leonardo da Vinci liked to boast that, because he was not formally educated, he had to learn from his own experiences instead

"We kind of missed the boat on that," he recalled. " So we needed to catch up real fast." The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it find itself behind.

Years later, on a Steve Jobs discussion board on the website Gawker, the following tale appeared from someone who had worked at the Whole Foods store in Palo Alto a few blocks from Jobs' home: 'I was shagging carts one afternoon when I saw this silver Mercedes parked in a handicapped spot. Steve Jobs was inside screaming at his car phone. This was right before the first iMac was unveiled and I'm pretty sure I could make out, 'Not. Fucking. Blue. Enough!!!

The value of a college education is not the learning of many facts but the training of the mind to think,

The creativity that can occur when a feel for both the humanities and the sciences combine in one strong personality was the topic that most interested me in my biographies of Franklin and Einstein, and I believe that it will be a key to creating innovative economies in the twenty-first century.

Leonardo was not always a giant. He made mistakes. He went off on tangents, literally, pursuing math problems that became time-sucking diversions. Notoriously, he left many of his paintings unfinished, most notably the Adoration of the Magi, Saint Jerome in the Wilderness, and the Battle of Anghiari. As a result, there exist now at most fifteen paintings fully or mainly attributable to him. Although generally considered by his contemporaries to be friendly and gentle, Leonardo was at times dark and troubled. His notebooks and drawings are a window into his fevered, imaginative, manic, and sometimes elated mind. Had he been a student at the outset of the twenty-first century, he may have been put on a pharmaceutical regimen to alleviate his mood swings and attention-deficit disorder. One need not subscribe to the artist-as-troubled-genius trope to believe we are fortunate that Leonardo was left to his own devices to slay his demons while conjuring up his dragons.

For Einstein, as for most people, a belief in something larger than himself became a defining sentiment. It produced in him an admixture of confidence and humility that was leavened by a sweet simplicity. Given his proclivity toward being self-centered, these were welcome graces. Along with his humor and self-awareness, they helped him to avoid the pretense and pomposity that could have afflicted the most famous mind in the world.
His religious feelings of awe and humidity also informed his sense of social justice. It impelled him to cringe at trappings of hierarchy or class distinction, to eschew excess consumption and materialism, and to dedicate himself to efforts on behalf of refugees and the oppressed.

Born and bred a member of the leather-aproned class, Franklin was, at least for most of his life, more comfortable with artisans and thinkers than with the established elite, and he was allergic to the pomp and perks of a hereditary aristocracy. Throughout his life he would refer to himself as "B. Franklin, printer."
From these attitudes spring what may be Franklin's most important vision: an American national identity based on the virtues and values of its middle class. Instinctively more comfortable with democracy than were his fellow founders, and devoid of the snobbery that later critics would feel toward his own shopkeeping values, he had faith in the wisdom of the common man and felt that a new nation would draw its strength from what he called "the middling people." Through his self-improvement tips for cultivating personal virtues and his civic-improvement schemes for furthering the common good, he helped to create, and to celebrate, a new ruling class of ordinary citizens.