71 Quotes Tagged: innovation

If you want something new, you have to stop doing something old

While tracking trends can be a useful tool in dealing with the unpredictable future, market research can be more of a problem than a help. Research does best at measuring the past. New ideas and concepts are almost impossible to measure. No one has a frame of reference. People don’t know what they will do until they face an actual decision.
The classic example is the research conducted before Xerox introduced the plain-paper copier. What came back was the conclusion that no one would pay five cents for a plain-paper copy when they could get a Thermofax copy for a cent and a half. Xerox ignored the research, and the rest is history.

For no man is found so prudent as to know how to adapt himself to these changes, both because he cannot deviate from the course to which nature inclines him, and because, having always prospered while adhering to one path, he cannot be persuaded that it would be well for him to forsake it. And so when occasion requires the cautious man to act impetuously, he cannot do so and is undone: whereas had he changed his nature with time and circumstances, his fortune would have been unchanged.

Your ultimate reason for staying in this crooked world is not to imitate its devastating physique, but trying do something about its ugly appearance.

"Steve and I spent a lot of time on the packaging," said Ive. " I love the process of unpacking something. You design a ritual of unpacking to make the product feel special. Packaging can be theater, it can create a story."

The ultimate answer is to use less toxic chemicals so that the public hazard from their misuse is greatly reduced.

I think if you study — if you learn too much of what others have done, you may tend to take the same direction as everybody else.

"We kind of missed the boat on that," he recalled. " So we needed to catch up real fast." The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it find itself behind.

Progress is made by lazy men looking for easier ways to do things.

For you to make your creative work creative, you must seek creativity from the creator.

Encourage innovation. Change is our lifeblood, stagnation our death knell.

In peace-armies discipline meant the hunt, not of an average but of an absolute; the hundred per cent standard in which the ninety-nine were played down to the level of the weakest man on parade…. The deeper the discipline, the lower was the individual excellence; also the more sure the performance. – T. E. Lawrence Seven Pillars of Wisdom

Keeping the door that leads to your heart ajar is destructive as univited guests would move in and trample on your feelings, leaving you in great pains, but closing it always is a sure way to spot out the destructive and innovative guests.

Wer nicht mit der Zeit geht, geht mit der Zeit

"I believe...that to be very poor and very beautiful is most probably a moral failure more than an artistic success. Shakespeare would have done well in any generation because he would have refused to die in a corner; he would have taken the false gods and made them over; he would have taken the current formulae and forced them into something lesser men thought them incapable of. Alive today he would undoubtedly have written and directed motion pictures, plays, and God knows what. Instead of saying, "This medium is not good," he would have used it and made it good. If some people called some his work cheap (which some of it was), he wouldn't have cared a rap, because he would know that without some vulgarity there is no complete man. He would have hated refinement, as such, because it is always a withdrawal, and he was too tough to shrink from anything."