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Every author does not write for every reader

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When Toni Morrison said 'write the book you want to read,' she didn't mean everybody.

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A writer, or at least a poet, is always being asked by people who should know better: “Whom do you write for?” The question is, of course, a silly one, but I can give it a silly answer. Occasionally I come across a book which I feel has been written especially for me and for me only. Like a jealous lover I don’t want anybody else to hear of it. To have a million such readers, unaware of each other’s existence, to be read with passion and never talked about, is the daydream, surely, of every author.

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There are, first of all, two kinds of authors: those who write for the subject’s sake, and those who write for writing’s sake. The first kind have had thoughts or experiences which seem to them worth communicating, while the second kind need money and consequently write for money.

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There are, first of all, two kinds of authors: those who write for the subject's sake, and those who write for writing's sake. [...] The truth is that when an author begins to write for the sake of covering paper, he is cheating the reader; because he writes under the pretext that he has something to say.

[M]ost writers — and I think it’s an unfortunate thing — they try to write something that they think a certain audience might enjoy. I’ve never been able to do that, because I can’t put myself in the mind of other people. I only know what I enjoy. So every time I’ve written a story, I’ve always tried to write the sort of story that I, myself would enjoy reading, a story that would interest me while I’m writing it as I’m waiting to find out what happens next. And I can’t know what other people think, but I can know what I think, and I feel. I’m not that unusual. If there’s a type of story I like, there must be lots of people who like the same type of stories. Therefore, I have always written to please myself, not to please a certain type of audience, because you can’t know the audience as well as you know yourself.

…So to me it’s not about black, white, Asian, whatever. To me, it’s about literature for everybody, you know. There’s a lot of literature and it should represent us, basically – male, female, whatever kind of nationality or racial background you come from: that’s the kind of literature I want to see in the world and hopefully I’m making my own little contribution.

Soon after you confront the matter of preserving your identity, another question will occur to you: “Who am I writing for?” It’s a fundamental question, and it has a fundamental answer: You are writing for yourself. Don’t try to visualize the great mass audience. There is no such audience — every reader is a different person. Don’t try to guess what sort of thing editors want to publish or what you think the country is in a mood to read. Editors and readers don’t know what they want to read until they read it. Besides, they’re always looking for something new. Don’t worry about whether the reader will “get it” if you indulge a sudden impulse for humor. If it amuses you in the act of writing, put it in. (It can always be taken out, but only you can put it in.) You are writing primarily to please yourself, and if you go about it with enjoyment you will also entertain the readers who are worth writing for. If you lose the dullards back in the dust, you don’t want them anyway.

I knew I was telling a story that would be gripping enough to take readers with it, and I have a high enough opinion of my readers to expect them to take a little difficulty in their stride. My readers are intelligent: I don't write for stupid people. Now mark this carefully, because otherwise I shall be misquoted and vilified again — we are all stupid, and we are all intelligent. The line dividing the stupid from the intelligent goes right down the middle of our heads. Others may find their readership on the stupid side: I don't. I pay my readers the compliment of assuming that they are intellectually adventurous.

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