The trick is to find an attractive market that interests you enough to keep you improving your offering every single day. Finding that market is most… - Josh Kaufman

By making offers Modular, the business can create and improve each offer in isolation, then mix and match offers as necessary to better serve their customers. It’s like playing with LEGOS: once you have a set of pieces to work with, you can put them together in all sorts of interesting ways.

Once you eliminate your number one problem, number two gets a promotion. — GERALD WEINBERG,

Slack is tricky to manage: too much, and you're wasting time and money. Too little, and your system faces the risk of running out of the resources necessary to continue operating