One of the truly disappointing things about beating a compe… - Alex Hormozi

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One of the truly disappointing things about beating a competitor is that when you actually win, it's empty. Because by the time you win, they've become irrelevant.

Alex Hormozi

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Dan S. Kennedy Josh Kaufman Ramit Sethi David Ogilvy Noah Kagan

Additional quotes by Alex Hormozi

We desperately want to learn someone’s true intentions (their desired outcome) because it helps us predict their behavior

But sometimes our worst pain comes from people w the best intentions

If someone only hurts you, you need to start listening to your eyes more than your ears

Desire is a contract you make with yourself to be unhappy until you get what you want.

Bigger broader guarantees work better with lower ticket B2C businesses (many people just won't bother taking the time).

One of the truly disappointing things about beating a competitor is that when you actually win, it's empty. Because by the time you win, they've beco… - Alex Hormozi

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