But on the question of who you're writing for, don't be eager to please. - William Zinsser

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But on the question of who you're writing for, don't be eager to please.

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About William Zinsser

William Knowlton Zinsser (born October 7, 1922 – May 12, 2015 ) was an American writer, editor, literary critic, and teacher. He began his career as a journalist for the New York Herald Tribune, where he worked as a feature writer, drama editor, film critic, and editorial writer, and has been a longtime contributor to leading magazines.

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Also Known As

Alternative Names: William Knowlton Zinsser
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Additional quotes by William Zinsser

They sit down to commit an act of literature, and the self who emerges on paper is far stiffer than the person who sat down to write. The problem is to find the real man or woman behind the tension. Ultimately the product that any writer has to sell is not the subject being written about, but who he or she is.

That’s why I liked the two trends that Professor Potts mentioned: educating future scientists to be more attuned to the impact of their work, and educating the rest of us to be more scientifically literate. It does us no good to just feel a growing sense of jeopardy over what the scientists are “up to.” As citizens we’re responsible for what we know and what we don’t know.

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