there’s no award for who works the hardest, only for who gets the best results. - Alex Hormozi

It's never too late to get terrible people out of your life.

Think of it like salty pretzels at a bar. If somebody eats the pretzels, they’ll get thirsty and order a drink. The salty pretzels solve the narrow problem of hunger. They also reveal a thirst problem solved by a drink, which they can get, in exchange for money.

the right way.’ Each went something like this: Step 1: They got me excited about all the new leads they would bring.
Step 2: I’d go through an onboarding process that felt valuable (and sometimes was).
Step 3: They assigned their “best” senior rep to my account.
Step 4: I saw some results.
Step 5: They moved my senior rep to the newest customer...
Step 6: A junior rep starts managing my account. My results suffered.
Step 7: I complained.
Step 8: The senior rep would come back once in a while to make me feel better.
Step 9: Results still suffered. And I’d eventually cancel.
Step 10: I’d search for another agency and repeat the cycle of insanity.
Step 11: For the zillionth time–Start wondering why I wasn’t getting results like the first time.