A mentor told me: If you get the right things right, you can get a lot of wrong things wrong, and still win. "Perfect the details. Limit the number… - Alex Hormozi

Again, we are not trying to get the most customers. We are trying to make the most money.

The good news is that in business, you only need to hit one Grand Slam Offer to retire forever. I have done this four or five times in my life. As for my track record, I have a 36:1 lifetime return on my advertising dollars over my business career. Consider this my lifetime “batting average,” if you will. That means for every $1 I spend on advertising I get $36 back, a 3600% return. That is my average over eight years. And I continue to improve.

Contrary to newsfeed hype, getting in shape will not make you more money.

Believe me, tons of broke fit people.

100 bicep curls will not beat 100 cold emails.

If you wanna make more money, spend your time on things that make you more money.