People who help others (with zero expectation) experience higher levels of fulfillment, live longer, and make more money. - Alex Hormozi

No matter what your goal is, you will suffer to achieve it. So pick a goal big enough it’s worth suffering for.

Most successful people are hard to access not because they don’t have free time, but because they protect their free time.

And choosing to create space before they were successful is made them successful to begin with. Not the other way around.

As you likely now know, I have crafted thousands of offers over the last decade. Most failed. Some did okay. And some struck gold . . . but I never really knew why. As Dr Burgelman, a famous Stanford business school professor said, it is far better to have understood why you failed than to be ignorant of why you succeeded.