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the more crowded the marketplace, the busier your customers, the more you need the Purple Cow. Half-measures will fail. Overhauling the product with … - Seth Godin
" "the more crowded the marketplace, the busier your customers, the more you need the Purple Cow. Half-measures will fail. Overhauling the product with dramatic improvements in things the right customers care about, on the other hand, can have a huge payoff.
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About Seth Godin
Seth Godin (born July 10, 1960) is an American author and speaker on business issues.
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