In most agencies, account executives outnumber the copywrit… - David Ogilvy

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In most agencies, account executives outnumber the copywriters two to one. If you you employ twice as many milkers as you had cows?

David Ogilvy

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About David Ogilvy

David Mackenzie Ogilvy (June 23, 1911 – July 21, 1999) executive who was widely hailed as "The Father of Advertising". In 1962, Time called him "the most sought-after wizard in today's advertising industry". He founded Ogilvy & Mather.

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Alternative Names: David MacKenzie Ogilvy

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Truth
Tell the truth, but make the truth fascinating.

I despise toadies who suck up to their bosses; they are generally the same people who bully their subordinates.

You cannot bore people into buying your product; you can only interest them in buying it.

In most agencies, account executives outnumber the copywriters two to one. If you you employ twice as many milkers as you had cows? - David Ogilvy

About David Ogilvy

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