A writer will do anything to avoid the act of writing. - William Zinsser

But the secret of good writing is to strip every sentence to its cleanest components. Every word that serves no function, every long words that could be a short word, every adverb that carries the same meaning that's already in the verb. every passive construction that leaves the reader unsure of who is doing what-these are the thousand and one adulterants that weaken the strength of a sentence. And they usually occur in proportion to education and rank.

all” is what we don’t want to hear. We only want to hear some. What made his trip different from everybody else’s? What can he tell us that we don’t already know? We don’t want him to describe every ride at Disneyland, or tell us that the Grand Canyon is awesome, or that Venice has canals. If one of the rides at Disneyland got stuck, if somebody fell into the awesome Grand Canyon, that would be worth hearing about.

Writing is the handmaiden of leadership.