The press may not be successful most of the time in telling… - Robert B. Cialdini

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The press may not be successful most of the time in telling people what to think, but it is stunningly successful in telling them what to think about.

Robert B. Cialdini

Pre-Suasion: A Revolutionary Way to Influence and Persuade · September 6, 2016 Verified in 1 source Sign up to see the complete provenance

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Alternative Names: Robert Cialdini • Robert Beno Cialdini

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Malcolm Gladwell Adam Grant Dale Carnegie Daniel Kahneman Nassim Nicholas Taleb

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what is more accessible in mind becomes more probable in action,

Nothing in life is as important as you think it is while you are thinking about it.”2

As a general rule, whenever the dust settles and we find losers looking and speaking like winners (and vice versa), we should be especially wary of the conditions that kicked up the dust — in

The press may not be successful most of the time in telling people what to think, but it is stunningly successful in telling them what to think about. - Robert B. Cialdini

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Additional quotes by Robert B. Cialdini