The tendency to continue doing something simply because we … - Greg McKeown

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The tendency to continue doing something simply because we have always done it is sometimes called the “status quo bias.

Greg McKeown

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About Greg McKeown

Greg McKeown, (born in London, England, in 1977) is a public speaker, business thought leader, consultant, and a New York Times and Wall Street Journal best-selling author. He is also the founder and CEO of THIS, Inc., a leadership and strategy design agency in Silicon Valley. McKeown is a popular blogger for the Harvard Business Review and LinkedIn’s Influencers group, and his writing has appeared in, or been covered by, Fast Company, Fortune, HuffPost, Politico, and Inc. Magazine.

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The tendency to continue doing something simply because we have always done it is sometimes called the “status quo bias. - Greg McKeown

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