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Don't bunt. Aim out of the ballpark. Aim for the company of immortals. - David Ogilvy
" "Don't bunt. Aim out of the ballpark. Aim for the company of immortals.
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About David Ogilvy
David Mackenzie Ogilvy (June 23, 1911 – July 21, 1999) executive who was widely hailed as "The Father of Advertising". In 1962, Time called him "the most sought-after wizard in today's advertising industry". He founded Ogilvy & Mather.
Biography information from Wikiquote
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Alternative Names:
David MacKenzie Ogilvy
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Additional quotes by David Ogilvy
You aren't advertising to a standing army; you are advertising to a moving parade. Three million consumers get married every year. The advertisement which sold a refrigerator to those who got married last year will probably be just as successful with those who’ll get married next year. An advertisement is just like a radar sweep, constantly hunting new prospects as they come into and keep it sweeping.
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