Encourage innovation. Change is our lifeblood, stagnation our death knell. - David Ogilvy

However able they may be, ambitious people won’t stay in outfits which practice nepotism. This is one mistake I did not make; my son is in the real estate business, secure in the knowledge that he owes nothing of his success to his father.

It is important to admit your mistakes, and to do so before you are charged with them.

Once upon a time I was riding on the top of a First Avenue bus when I heard a mythical housewife say to another, “Molly, my dear, I would have bought that new brand of toilet soap if only they hadn’t set the body copy in ten-point Garamond.” Don't you believe it. What really decides consumers to buy or not buy is the content of your advertising, not its form.