Do only one thing + do it for a very long time = getting whatever you want - Alex Hormozi

People want to buy expensive things. They just need a reason. And the goal isn’t just to be slightly above the market price — the goal is to be so much higher that a consumer thinks to themselves, “This is so much more expensive, there must be something entirely different going on here.

The only thing that beats “free” is “fast.” People will pay for speed.

It's amazing how much you can accomplish if you start without needing anyone else's opinion.