Without question, when people are uncertain, they are more … - Robert B. Cialdini

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Without question, when people are uncertain, they are more likely to use others’ actions to decide how they themselves should act.

Robert B. Cialdini

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Alternative Names: Robert Cialdini • Robert Beno Cialdini

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Originators like Robert B. Cialdini:

Malcolm Gladwell Adam Grant Dale Carnegie Daniel Kahneman Nassim Nicholas Taleb

Additional quotes by Robert B. Cialdini

Since 95 percent of the people are imitators and only 5 percent initiators, people are persuaded more by the actions of others than by any proof we can offer.

The drop from abundance to scarcity produced a decidedly more positive reaction to the cookies than did constant scarcity.

audiences have been successfully manipulated by those who use social evidence, even when that evidence has been openly falsified.

Without question, when people are uncertain, they are more likely to use others’ actions to decide how they themselves should act. - Robert B. Cialdini

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