In every case do the opposite to whatever technology does today. Then you will always be on the right track.

Doing the opposite might make you feel uncomfortable. It can be scary and make you feel lonely and exposed. It is never easy to be seen as going against the grain and ignoring the advice of your colleagues, friends or family, but if you are prepared to explain what you are doing and why, they will come round.

In business, as in politics, it is never easy to go against the beliefs and attitudes held by the majority. The businessman who moves counter to the tide of prevailing opinion must expect to be obstructed, derided and damned.

There's a right way of doing things and a wrong way. If you've made up your mind to be different from everybody else, I don't suppose I can stop you, but I really don't think it's very considerate.

Whatever your identity, background, or political ideology, you will be happier, healthier, stronger, and more likely to succeed in pursuing your own goals if you do the opposite of what Misoponos advised. That means seeking out challenges (rather than eliminating or avoiding everything that “feels unsafe”), freeing yourself from cognitive distortions (rather than always trusting your initial feelings), and taking a generous view of other people, and looking for nuance (rather than assuming the worst about people within a simplistic us-versus-them morality).

To do the opposite of something is also a form of imitation, namely an imitation of its opposite.

The prevailing wisdom is that markets are always right. I take the opposition position. I assume that markets are always wrong. Even if my assumption is occasionally wrong, I use it as a working hypothesis. It does not follow that one should always go against the prevailing trend. On the contrary, most of the time the trend prevails; only occasionally are the errors corrected. It is only on those occasions that one should go against the trend. This line of reasoning leads me to look for the flaw in every investment thesis. ... I am ahead of the curve. I watch out for telltale signs that a trend may be exhausted. Then I disengage from the herd and look for a different investment thesis. Or, if I think the trend has been carried to excess, I may probe going against it. Most of the time we are punished if we go against the trend. Only at an inflection point are we rewarded.

Working in the government nowadays, you can only get things done if you have the determination to go against the prevailing trend.

That doesn’t mean the opposite ideas are automatically true: you can’t escape the madness of crowds by dogmatically rejecting them. Instead ask yourself: how much of what you know about business is shaped by mistaken reactions to past mistakes? The most contrarian thing of all is not to oppose the crowd but to think for yourself.

The key to changing the way people think is to change what’s popular. That’s why rather than submit to the mainstream, you have to become it — and then overcome it.

Remember that what’s right isn’t always popular, and what’s popular isn’t always right. 865

You have to reject what the vast majority of other people do in order to achieve what other people can’t.

Sometimes you must go against the wheel's turn.

To know one thing, you must know the opposite.