First, we seem to assume that if a lot of people are doing the same thing, they must know something we don’t. - Robert B. Cialdini

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First, we seem to assume that if a lot of people are doing the same thing, they must know something we don’t.

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Alternative Names: Robert Cialdini Robert Beno Cialdini
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Additional quotes by Robert B. Cialdini

once we realize that obedience to authority is mostly rewarding, it is easy to allow ourselves the convenience of automatic obedience.

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