When someone says they “don’t have time” for something, what they’re really saying is that a task isn’t as important or attractive as whatever else t… - Chris Bailey

Productivity isn’t about doing more, faster — it’s about doing the right things, deliberately and with intention.

Boring Frustrating Difficult Unstructured or ambiguous Lacking in personal meaning Lacking in intrinsic rewards (i.e., it’s not fun or engaging) The more of these attributes a task has, and the more intense these attributes are, the less attractive a task will be to you, and the more likely you’ll procrastinate on it.

One study found that when we continually switch between tasks, our work takes 50 percent longer, compared with doing one task from start to completion.