Startups are different: too much budget is as harmful as too little — as countless dot-com failures can attest — and startups are extremely sensitive… - Eric Ries

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Startups are different: too much budget is as harmful as too little — as countless dot-com failures can attest — and startups are extremely sensitive to midcourse budgetary changes.

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if the plan is to see what happens, a team is guaranteed to succeed — at seeing what happens — but won’t necessarily gain validated learning. This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.

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I’ve made billions of dollars of failures at Amazon.com. Literally. None of these things are fun, but they also don’t matter. What matters is that companies that don’t continue to experiment or embrace failure eventually get in the position where the only thing they can do is make a Hail Mary bet at the end of their corporate existence. I don’t believe in bet-the-company bets.

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