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A future startup with no patents of its own will be forced to pay whatever price the giants choose to impose. That price might be high. Established companies have an interest in excluding future competitors.

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Trying to think of startup ideas doesn't merely yield few good ideas; it yields bad ideas that sound plausible enough to fool you into working on them.

If a competitor can outexecute a startup once the idea is known, the startup is doomed anyway. The reason to build a new team to pursue an idea is that you believe you can accelerate through the Build-Measure-Learn feedback loop faster than anyone else can. If that’s true, it makes no difference what the competition knows. If it’s not true, a startup has much bigger problems, and secrecy won’t fix them. Sooner or later, a successful startup will face competition from fast followers.

Prediction: Established companies will use cherry-picked examples violating broad definitions of AI safety as a way to suppress competition from startups. New technology is always somewhat unreliable, so startups will always be vulnerable to this type of attack.

Pero las startups tienen la ventaja de ser oscuras, tener un número de clientes patéticamente pequeño y no ser demasiado conocidas. Más que lamentarse por ello, estas ventajas pueden usarse para experimentar sin ser detectadas y entonces hacer un lanzamiento público cuando el producto ya ha sido probado con clientes reales.[24]

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Entrepreneurs are always biased to understate the scale of competition, but that is the biggest mistake a startup can make. The fatal temptation is to describe your market extremely narrowly so that you dominate it by definition.

If a competitor can outexecute a startup once the idea is known, the startup is doomed anyway. The reason to build a new team to pursue an idea is that you believe you can accelerate through the Build-Measure-Learn feedback loop faster than anyone else can.

La típica startup adjudica la propiedad a los socios fundadores, los empleados y los inversores. Los gestores y empleados que dirigen la compañía disfrutan de la posesión. Y la junta directiva, habitualmente integrada por los fundadores y los inversores, suele ejercitar el control.

As long as all newly founded startups prefer your product, don't worry about competitors who can convince larger customers. You'll own all future cohorts of companies, and that's more than enough. Plus in practice you'll eventually convert the old cohorts too, if you bother to.

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