I think Pixar has the opportunity to be the next Disney — not replace Disney — but be the next Disney. - Steve Jobs

But in the end, for something this complicated, it's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

I think the world’s a better place because Bill realized that his goal isn’t to be the richest guy in the cemetery, right?

You know, ultimately it comes down to taste. It comes down to taste. It comes down to trying to expose yourself to the best things that humans have done and then try to bring those things into what you're doing. I mean, Picasso had a saying. He said, 'Good artists copy, great artists steal.' We've always been shameless about stealing great ideas. And I think part of what made the Macintosh great was that the people working on it were musicians and poets and artists and zoologists and historians who also happened to be the best computer scientists in the world. But if it hadn't been for computer science, these people would have all been, you know, doing amazing things in life in other fields. And they brought with them—we all brought—a very liberal arts sort of air, a very liberal arts attitude that we wanted to pull in the best that we saw in these other fields into this field. And I don't think you get that if you're very narrow.