Marshall McLuhan Quotes

In modern thought, (if not in fact)
Nothing is that doesn’t act,
So that is reckoned wisdom which
Describes the scratch but not the itch.

The media themselves are the avant-garde of our society. Avant-garde no longer exists in painting, music and poetry, it's the media themselves.

Some days, I wish the whole fucking world would just 'phone in sick.

Acoustic space is totally discontinuous, like touch. It is a sphere without centers or margins.

All words, in every language, are metaphors.

At electric speed, all forms are pushed to the limits of their potential.

Print altered not only the spelling and grammar but the accentuation and inflection of languages, and made “bad grammar” possible. (p. 263)

Civilization gives the barbarian or tribal man an eye for an ear and is now at odds with the electronic world. (p. 30)

Για να αποφασίσετε τι θα διαβάσετε, ανοίξτε ένα βιβλίο στη σελίδα 69 και διαβάστε την. Αν σας άρεσε εκείνη η σελίδα, αγοράστε το βιβλίο.

The stock market was created by the telegraph and the telephone, and its panics are engineered by carefully orchestrated stories in the press. (p. 106)

The unique innovation of the phonetic alphabet released the Greeks from the universal acoustic spill of tribal societies. (p. 70)

When we put our central nervous system outside us we returned to the primal nomadic state.

Jack Paar mentioned that he once had said to a young friend, “Why do you kids use ‘cool’ to mean ‘hot’?” The friend replied, “Because you folks used up the word ‘hot’ before we came along.

We look at the present through a rear view mirror. We march backwards into the future.

The public has yet to see TV as TV. Broadcasters have no awareness of its potential. The movie people are just beginning to get a grasp on film.