Основатели Starbucks поняли основополагающую истину торговли: чтобы что-то значить для покупателей, нужно сделать ставку на ум и искушенность и научи… - Howard Schultz

Success should not be measured in dollars: It’s about how you conduct the journey, and how big your heart is at the end of it.

Security is mostly superstition. It does not exist
in nature, nor do the children of men as a whole
experience it. Avoiding danger is no safer in the
long run than outright exposure. Life is either a
daring adventure or nothing. — HELEN KELLER, THE OPEN DOOR , 1957

Remember: You'll be left with an empty feeling if you hit the finish line alone. When you run a race as a team, though, you'll discover that much of the reward comes from hitting the tape together. You want to be surrounded not just by cheering onlookers but by a crowd of winners, celebrating as one.