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Culture is the deeper level of basic assumptions and beliefs that are shared by members of an organization, that operate unconsciously and define in a basic 'taken for granted' fashion an organization's view of its self and its environment.

Culture is the personality of an organization. Therefore, culture governs much of how people think, act, interact, with others, and do their work. It is extremely powerful in determining the present and continuing success and the future direction of any organization Culture can literally determine whether a company has a future.

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Because your culture is how your company makes decisions when you’re not there. It’s the set of assumptions your employees use to resolve the problems they face every day. It’s how they behave when no one is looking. If you don’t methodically set your culture, then two-thirds of it will end up being accidental, and the rest will be a mistake.

Culture is the byproduct of consistent behavior. If you encourage people to share, then sharing will be built into your culture. If you reward trust, then trust will be built in. If you treat customers right, then treating customers right becomes your culture.

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Culture is not something you put on like a ready-made suit of clothes, but a nourishment you absorb to build up your personality, just as food builds up the body of a growing boy; it is not an ornament to decorate a phrase, still less to show off your knowledge, but a means, painfully acquired, to enrich the soul.

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“Culture” means … the cultivation of the mind, the taking care and improving of the native faculties of the mind in accordance with the nature of the mind. Just as the soil needs cultivators of the soil, the mind needs teachers. But teachers are not as easy to come by as farmers. The teachers themselves are pupils and must be pupils. But there cannot be an infinite regress: ultimately there must be teachers who are not in turn pupils. Those teachers who are not in turn pupils are the great minds.

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