American football coach (1931–2007)
William Ernest Walsh (November 30, 1931 – July 30, 2007) was an American professional and college football coach. He served as head coach of the San Francisco 49ers and the Stanford Cardinal, during which time he popularized the West Coast offense. After retiring from the 49ers, Walsh worked as a sports broadcaster for several years and then returned as head coach at Stanford for three seasons. Walsh went 102–63–1 (wins-losses-ties) with the 49ers, winning 10 of his 14 postseason games along with six division titles, three NFC Championship titles, and three Super Bowls. He was named NFL Coach of the Year in 1981 and 1984. In 1993, he was elected to the Pro Football Hall of Fame. He is widely considered amongst the greatest coaches in NFL history.
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Leaders sometimes wonder why they or their organization fail to achieve success, never seem to reach their potential. It’s often because they don’t understand or can’t instill the concept of what a team is all about at its best: connection and extension. This is a fundamental ingredient of ongoing organizational achievement. (Of course, incompetence as a leader is also a common cause of organizational failure.) Combat soldiers talk about whom they will die for. Who is it? It’s those guys right next to them in the trench, not the fight song, the flag, or some general back at the Pentagon, but those guys who sacrifice and bleed right next to them. “I couldn’t let my buddies down,” is what all soldiers say. Somebody they had never seen before they joined the army or marines has become someone they would die for. That’s the ultimate connection and extension.
In planning for a successful future, the past can show you how to get there. Too often we avert our gaze when that past is unpleasant. We don’t want to go there again, even though it contains the road map to a bright future. How good are you at looking through the evidence from the past — especially the recent past? There’s a certain knack to it, but basically it requires a keen eye for analysis, a commonsense mind for parsing evidence that offers clues to why things went as they did — both good and bad. And, of course, it often requires a strong stomach, because what you’re rummaging through may include not only achievements but the remains of a very painful professional fiasco.
If you’re growing a garden, you need to pull out the weeds, but flowers will die if all you do is pick weeds. They need sunshine and water. People are the same. They need criticism, but they also require positive and substantive language and information and true support to really blossom. If you’re perceived as a negative person — always picking, pulling, criticizing — you will simply get tuned out by those around you. Your influence, ability to teach, and opportunity to make progress will be diminished and eventually lost. When that happens, you become useless, a hindrance to progress. When your feedback is interpreted as a personal attack rather than a critique with positive intentions, you are going backward. Constructive criticism is a powerful instrument essential for improving performance. Positive support can be equally productive. Used together by a skilled leader they become the key to maximum results. Most of us seem to be more inclined to offer the negative. I don’t know why, but it’s easier to criticize than to compliment. Find the right mixture for optimum results.
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