Seth Godin Quotes

It doesn’t hurt to ask Actually, it does hurt. It does hurt to ask the wrong way, to ask without preparation, to ask without permission. It hurts because you never get another chance to ask right.

4: Stories let us lie to ourselves. And those lies satisfy our desires.

On top of this, if you do great work you gain the reward of knowing you’re doing great work. Your day snaps into alignment with your dreams, and you no longer have to pretend you’re mediocre. You’re free to contribute.

The power of this new era is simple: if you want to (need to, must!) lead, then you can. It’s easier than ever and we need you. But if this isn’t the right moment, if this isn’t the right cause, then hold off. Generous and authentic leadership will always defeat the selfish efforts of someone doing it just because she can.

The challenge with being an initiator of projects is that you are never, ever done.

the more crowded the marketplace, the busier your customers, the more you need the Purple Cow. Half-measures will fail. Overhauling the product with dramatic improvements in things the right customers care about, on the other hand, can have a huge payoff.

consumers, we’re too busy to pay attention to advertising, but we’re desperate to find good stuff that solves our problems.

My new favorite word is 'awkward.'...The reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.

Leadership is the art of giving people a platform for spreading ideas that work.

If you’re remarkable, it’s likely that some people won’t
like you. That’s part of the definition of remarkable.
Nobody gets unanimous praise–ever. The best the timid
can hope for is to be unnoticed. Criticism comes to those
who stand out.

You will never become a category of one if you run with the pack.

The best way to be missed when you're gone,
Is to stand for something when you're here

The challenge is this: training creative, independent, and innovative artists is new to us.

Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.

The time to look for a new job is when you don't need one. The time to switch jobs is before it feels comfortable.