You use your cuts to get people to swing attention to the p… - Robert B. Cialdini

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You use your cuts to get people to swing attention to the parts of your message you really want them to focus on.

Robert B. Cialdini

Pre-Suasion: A Revolutionary Way to Influence and Persuade · September 6, 2016 Verified in 1 source Sign up to see the complete provenance

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Alternative Names: Robert Cialdini • Robert Beno Cialdini

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Malcolm Gladwell Adam Grant Dale Carnegie Daniel Kahneman Nassim Nicholas Taleb

Additional quotes by Robert B. Cialdini

The aim is to get someone to want to buy quickly, without thinking too much about it.

Since 95 percent of the people are imitators and only 5 percent initiators, people are persuaded more by the actions of others than by any proof we can offer.

In large measure, who we are with respect to any choice is where we are, attentionally, in the moment before the choice.

You use your cuts to get people to swing attention to the parts of your message you really want them to focus on. - Robert B. Cialdini

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