Poe’s insight was that the audience didn’t care about the murder. That was just the setup, the inciting incident. What they really cared about was th… - Jonah Lehrer

The only way to maximize group creativity — to make the whole more than the sum of its parts — is to encourage a candid discussion of mistakes. In part, this is because the acceptance of error reduces cost. When you believe your flaws will be quickly corrected by the group, you're less worried about perfecting your contribution, which leads to a more candid conversation. We can only get it right when we talk about what we got wrong.

...the imagination is unleashed by constraints. You break out of the box by stepping into shackles.

...Prions violate most of biology's sacred rules. They are one of those annoying reminders of how much we don't know.