Consumers still buy products whose advertising promises the… - David Ogilvy

" "
Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on. All over the world.

David Ogilvy

This quote has a book source. Sign up to see titles and page references

English

Collect this quote

About David Ogilvy

David Mackenzie Ogilvy (June 23, 1911 – July 21, 1999) executive who was widely hailed as "The Father of Advertising". In 1962, Time called him "the most sought-after wizard in today's advertising industry". He founded Ogilvy & Mather.

Biography information from Wikiquote

Also Known As

Alternative Names: David MacKenzie Ogilvy

All quotes from David Ogilvy Similar Quotes by other Originators

Originators like David Ogilvy:

Dan S. Kennedy Scott Adams Dave Trott Seth Godin Nassim Nicholas Taleb

Additional quotes by David Ogilvy

… there are now unmistakeable signs of a trend in favor of superior products at premium prices. The consumer is not a moron, she is your wife.

We have a divine discontent with our performance. It is an antidote to smugness.

Don't bunt. Aim out of the ballpark. Aim for the company of immortals.

Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on. All … - David Ogilvy

About David Ogilvy

Also Known As

Advanced Search Filters

Additional quotes by David Ogilvy

Works in ChatGPT, Claude, or Any AI