The fear of losing money is real. Everyone has it. Even the rich. But it’s not fear that is the problem. It’s how you handle fear. It’s how you handle losing. It’s how you handle failure that makes the difference in one’s life. That goes for anything in life, not just money. The primary difference between a rich person and a poor person is how they handle that fear.

The difference between winning and losing is most often not quitting.

For most people, the fear of loss is much greater than the desire for gain. Which

Loss Aversion is the idea that people hate to lose things more than they like to gain them. There are very few relationships that psychology is able to quantify, but this is one of them: people respond twice as strongly to potential loss as they do to the opportunity of an equivalent gain. If you look at your investment portfolio and notice that it’s increased by 100 percent, you’ll feel pretty good. If you notice that your portfolio went down 100 percent, you’ll feel horrible.

Winners are not afraid of losing. But losers are. Failure is part of the process of success.

The difference in winning & losing is most often, not quitting.

the fear of loss is greater than the desire for gain.

I think I hate losing more than I love to win.

I'm afraid to win, and afraid to lose; I hate a draw and can't stop competing; otherwise I'm fine.

Winning means being unafraid to lose.

Fear of loss is stronger than desire for gain.

Losing is a learning experience. It teaches you humility. It teaches you to work harder. It’s also a powerful motivator.

Although losing is never fun, there is a certain satisfaction that can be found on the other side of losing — but only when you give your all. To lose with half effort offers no pleasure in the moment and no peace in the long run. But if your ambitions were full and your attempt was genuine, after the sting of losing wears off you'll be left with something resembling contentment. The reward is not always in winning, but in striving.

There is a huge difference between being tolerant and tolerating intolerance.