Alex Hormozi Quotes

The easiest way to avoid criticism is to avoid being open. It’s also the easiest way to avoid being loved.

Don’t focus on getting rich.
Focus on getting better.

Focus beats intelligence.
Consistency beats intensity.
Action beats intention.

Contrary to newsfeed hype, getting in shape will not make you more money.

Believe me, tons of broke fit people.

100 bicep curls will not beat 100 cold emails.

If you wanna make more money, spend your time on things that make you more money.

Everything is hard. Nothing comes easy. It will take longer than you want it to. And you will give up more than you expected to get there.

And in the end, you will have finished what you came here to do. And that will be enough.

When I want to hurt someone who hurt me, I remind myself that tomorrow they’ll wake up and still be themselves. And that there’s no pain I can inflict upon them that’s worse than them being themselves. And that helps me get over it.

The people who succeed most in life can do one thing for extraordinary amounts of time without needing immediate reward.

You don't lack self-esteem, you lack self-control.

You get rich by betting on things other people are wrong about. Because most "good" investments have their "goodness" priced into them, making them "mediocre" or "bad" investments in reality.

The key is to find something that looks bad but is actually good. Which means you gotta be willing to have people tell you why you're dumb (then wait). Then get called lucky. Then do it a few more times. Then have people say you're finally good.

But by the time they say you're good it already stopped mattering to you what they thought because why would you respect someone's judgment who was so repeatedly bad? They now only say you're good because everyone else does and not because they could ever make up their minds on their own.

It takes everyone a different amount of time to realize that all suffering is self inflicted.

The exhaustion you feel isn’t from your emotions, it’s from you fighting them.

In a world of infinite AI labor and intelligence, the last valuable thing a human will get paid to do will be to take risk.

How to see if someone will snap under pressure:

When shit gets hard, they will prioritize their feelings over their commitment and justify the change claiming their new feelings nullify their previous commitment.

A simple way to implement an “AI-first” culture is to try to fill roles with “AI-first.” And only once someone can prove AI can’t, then try humans, second.

Many entrepreneurs have a graveyard of failed experiments that they're keeping on life support. You've gotta be willing to pull the plug.

"I wasn't at 100%" is never an acceptable excuse - because no one is.