Verghese Kurien Quotes

Over the last 20 years India’s milk production has tripled; it has increased from 20 million tonnes per annum to 60 million tonnes per annum.... Dairying has become the largest rural employment scheme in this country. And the government has had very little to do with it, even though we are a government institution.

Where you have the will you have the skill; study, search, practice application; healthy irreverence; look for the kink in the thing, be curious.

Operation Flood has three major achievements to its credit: making dairying India’s largest self-sustainable rural employment program; bringing India self-sufficiency in milk production; trebling the nation’s milk production within a span of two and half decades to make India the world’s largest milk producer.

Our laws have our mindset negative, dishonest, unproductive, obstructionist and indisciplined. [Kurien says] we must liberate our resources. Economic liberalization is aimed at liberating our material resources. Economic liberalization is aimed at liberating our material resources. We need to liberate our mental resources, viz. the mindset, from our anti-national and anti-work ethic labour laws.

The idea of setting up the NDDB was to replicate the Anand pattern in very state, in order to promote to genuinely farmer-owned cooperatives that would procure, process and markethis prime produce.

I am a servant to the farmers.

Dairying as Instrument of Change Kurien said. True development must be such that it brings the modernization process to the service of our majority, namely the rural poor. It must bring to these people not only the pittance which they need for their humble diet but also the means where by they can act together to obtain for themselves the benefits of modern science and organization and in that process the means whereby they can build for themselves, in every village, a society which is at peace with itself, concerned with its neighbours and able to see a bright for all its children.

We must build on the resources represented by our young professionals and by our nation’s farmers. Without their involvement, we cannot succeed. With their involvement we can not fail.

Milk is a highly perishable commodity, which is in short supply in summer and in excess supply in winter . The market can not contract and expand according to supply, therefore, you need balancing facilities. And once you have these balancing facilities, which you enable to carry forward the winter production and capture the market, procurement falls into your laps. This was the objective and methodology of Operation Flood.

Through Operation Flood, milk has been transformed from a commodity into a brand, from insufficient production to sufficient production, from rationing to plentiful availability; from loose unhygienic milk to milk that is pure and sure, from subjugation to as symbol of farmer’s economic independence, to being the consumer’s greatest insurance policy for good health.

Gifts can be dangerous and make a nation dependent on foreign aid. They can scuttle dairy development here.

I had the benefit of background and infrastructure, success would have come rather easily and my independent contribution would not have been easily measurable. Here there was so much to be done - how could I not try? I had a trained butler. Mumbai was close. The Mathais were there but I would stay at the Taj for Rs 50 per night. I could afford it because in Anand I had no expenses at all. **When asked why with aristocratic background how reconciled to stay in a garage.

Milk is the only commodity which has to be collected twice a day, every day of the year. Thus, cooperatives are the only logical system for the dairy industry. About 85% of the industry in the US, Denmark and Australia is run by cooperatives. No other system will work for milk.

What you need is good management with farmer power. Good management gives this power the right direction and thrust. Nothing can stop the farmers then. Least of all the Multi national Companies|MNCs]].

Amul Dairy is a manifestation of what can happen when farmers assert themselves, fight for a cause.