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The elements of a true leader’s vision A true leader’s vision should target specific interests and answer important questions, such as: 1. What is the country’s interest in this vision? What is the interest of its society and business community? Who will benefit from it and how? In what way will it promote development and enhance the achievements that have already resulted from previous visions? 2. Is the vision based upon specific plans or is it going to be implemented randomly, without any link between its different phases? 3. Is it realistic and feasible or is it a wild vision that no amount of financial and human resources are capable of realizing? For example, giant residential and tourist complexes such as The Palm29 and The World30 islands may require huge resources that many countries cannot afford. While they may be feasible in the UAE, it would be impossible to build them in a number of other places. 4. What is the ideal time to propose the vision? 5. What is the best way to implement it? 6. Is the executive team ready? Who are its members and where will we acquire the high-calibre skills necessary? 7. How will the implementation of the vision be financed? 8. How will we convince investors to finance the project? 9. How will we market the finished product and what is the target market? Where and when?
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Good leadership is not just a matter of making things happen; it is a matter of making essential things happen, making important and productive things happen, and helping people feel good about what is happening. Leaders need to have a vision, but they also need to know how to convince others that their vision can manifest, and how to empower them to participate in the mission of bringing the vision about.
Vision is the beginning point of any great endeavor. Vision is a picture of how we would like tomorrow to look—or, put another way, how we would like ourselves to look tomorrow. Every good leadership book identifies vision as an essential characteristic of a leader, and every good leader has learned his or her responsibility to create and communicate a vision. But the danger is that talk of a vision has become so prevalent—maybe even so commonplace—that many leaders take the process and discipline out of vision-casting for granted.
Good leaders set vision, missions, and goals. Great leaders inspire every follower at every level to internalize their purpose, and to understand that their purpose goes far beyond the mere details of their job. When everyone is united in purpose, a positive purpose that serves not only the organization but also, hopefully, the world beyond it, you have a winning team.
What is vision? It’s clearly defining who and what your organization is, where it’s going and how it’s going to get there. It should be simple to articulate your vision, because it’s probably already in your head. Unfortunately, if there are five people on your leadership team, there may be five different variations of the company vision. The goal is to get you all on the same page. To the degree everyone on the team can answer the following eight questions and absolutely agree, you will have a clear vision.
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