Gino Wickman Quotes

Por sobre todas las cosas, tus líderes deben tener la capacidad de simplificar, delegar, predecir, sistematizar y estructurar.

A vital first step is creating a workplace where people feel comfortable calling out the issues that stand in the way of your vision. To do this, your leadership team must be comfortable with this type of environment.

Once your team is in place, each member needs to agree that the problems in the organization are also his or her responsibility.

An Integrator is a person who has the Unique Ability® to harmoniously integrate the major functions of the business, run the organization, and manage the day-to-day issues that arise. The Integrator is the glue that holds the people, processes, systems, priorities, and strategy of the company together.

When accountability and reporting structure are unclear, people don’t know who to go to with questions or concerns

Brainstorm with your leadership team and list what you believe to be the biggest frustrations, fears, and worries for your potential customer when doing business with you. The ideal guarantee is backed up by a tangible penalty if you don’t deliver on it. Your guarantee must drive more business or enable you to close more of what you’re not winning.

With that, a wall goes up, and no one is allowed to throw anything else over it, whether it’s a genius-level new idea or a hand grenade. Once the priorities are set for this quarter, no new priorities can be added! If someone does try to throw something else over, you get to throw it back because you all agreed on the current Rocks as being the most important priorities for this quarter. New ideas and thoughts that arise during the quarter should be put on the V/TO Issues List for next quarter.

I highly recommend an exercise I call One Thing. Each member of the team receives feedback from the others on his or her single greatest strength or most admirable ability and his or her biggest weakness or hindrance to the success of the company. The exercise is done out in the open, with the entire leadership team present. I believe the peer-evaluation methods that are conducted anonymously actually do more harm than good.

The first element of marketing strategy is your target market, or “The List.” Identifying your target market involves defining your ideal customers. Who are they? Where are they? What are they?

Above all else, your leaders need to be able to simplify, delegate, predict, systemize, and structure.

Measuring and sharing the numbers creates transparency and visibility, and makes us all feel like we’re contributing to the big picture.

People need to hear the vision seven times before they really hear it for the first time. Human beings have short attention spans and are a little jaded when it comes to new messages.

Your choices are to lead, follow, or get out of the way. You must decide. And remember, choosing not to be a great boss is okay. Just get out of the way and be willing to follow.

When it’s structured correctly, the dynamic that exists between the two Unique Abilities® can be magical.

Do you see what I’m saying?