American writer and magician (1927–2023)
Robert Orben (March 4, 1927 – February 2, 2023) was an American magician and professional comedy writer. He is also an author of books for magicians. He is the author of Speaker's Handbook of Humor.
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A young person today has a nanosecond attention span, so whatever you do in a humor has to be short. Younger people do not wait for anything that takes time to develop. We're going totally to one-liners. Telling a joke is risk taking. Younger people are more insecure and not willing to put themselves on the line, so a quick one-liner is much safer.
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